Serving on the board of the Cause Marketing Initiative (CMI) at Northwestern University, I proudly took on the role of Internal Communications Director, bridging the gap between our dedicated student teams and non-profit partners in Chicago. This organization, rooted in the principles of Northwestern's renowned Integrated Marketing Communications (IMC) program, champions pro-bono marketing services to amplify the outreach and impact of non-profit organizations in Chicago. One of my most memorable collaborations was with "Girls in the Game," an empowering initiative that champions every girl finding her voice, discovering her strength, and leading with confidence. Together, we strategized and crafted marketing solutions to bolster their mission, including a re-design of their current posters and website, enriching the lives of countless young girls and ensuring they play, grow, and lead.